The answer is one word long: Advertising.

The more they know about you (age, gender, location), the more they can
cater ads to what they think your interests are.  (Are you more interested
in Hummers or Hot Wheels?)

Cheers,
Laura Hensey

--
   <*> ++++++++++++++ Laura L. B. Hensey ++++++++++++++ <*>
   Records Management Analyst                       phone: (919) 807-7357
   NC Division of Historical Resources           [log in to unmask]
   Mailing address: 4615 Mail Service Center, Raleigh, NC 27699-4615
  http://www.ah.dcr.state.nc.us/sections/archives/rec/default.htm
Opinions in this message may not represent the policy of my agency.
E-Mail to and from me, in connection with the transaction of public
business, is subject to the North Carolina Public Records Law and
may be disclosed to third parties.


-----Original Message-----
From: Records Management Program [mailto:[log in to unmask]]On
Behalf Of Roach, Bill J.
Sent: Thursday, December 09, 2004 10:40 AM
To: [log in to unmask]
Subject: Re: rain 1209 Bush Library, Petty Archive, Chicago Fire


Just curious about something.  I tried to go out and access some of the
RAIN articles and as usual ran into a couple of sites where I was asked
to log in.  Maybe it's the weather, but something about the whole
concept of identifying myself to obtain the news kind of goes against
the grain.

I kind of compare this to open records. There should be no reason for
the holder of an open record to know who is asking for the record.  I
can understand subscriptions where I pay for the service, but signing in
just so they know who I am is a bit puzzling.  I am thinking of sending
in some letters to the editor on the issue.

How do others on the list feel about the issue?

Bill Roach, CRM
Enterprise EDMS Coordinator
State of North Dakota
ITD/Records Management
701-328-3589

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