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Records Management Program <[log in to unmask]>
Date:
Mon, 10 Oct 2011 14:41:34 -0400
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No E-mail About Your Borders' Shopping History Being Sold? (Or, How Privacy
Protection Measures Can Backfire)
Barnes & Noble snatched up the list of 45 million people for almost $14
million<http://www.bizjournals.com/boston/news/2011/10/03/barnes-noble-buys-borders-data.html>.
But privacy watchdogs insisted on a condition to the sale: those customers
needed to be informed that they had the right to opt-out of having their
data transferred from one bookseller to the other.

That’s easy, right, since the set of data includes all those folks’ e-mail
addresses? Well, not exactly…


  http://onforb.es/p1L4sZ

Source:
http://www.forbes.com/sites/kashmirhill/2011/10/10/no-email-about-your-borders-shopping-history-being-sold-or-how-privacy-protection-measures-can-backfire/
See if people are clicking on this link: http://onforb.es/p1L4sZ+
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