Re: " the way to market ourselves " 

It's when you realize that most of these sites are self-promoting and
marketing incessantly that I start tuning them out, as do many others. I get
a number of "invitations" to join LinkedIn "networks" where you realize they
have only 3 people in them - the "leader", you and one other fool that fell
for it. In fact, for years, I used to use examples of and links to
Internet-based content in presentations. It was particularly good when an
e-publication or vendor site had good stats or white papers. Now, it is
difficult to use anything on the Internet without being confronted on a page
with Headlines and Sidebars using flashing ads to push marketing "info" so
that the information you want to refer someone to is basically obscured
unless they scroll down the screen a ways to get away from infomercials.
Don't get me started on Home page pop-ups that are so obnoxious even the web
site owner puts a "click to avoid this video ad" on the page. If it is so
irritating to so many people, why do they bother putting it there?

Most of us are becoming so antagonized by Internet advertising that we don't
even really pay attention to it anymore or just avoid a site or Facebook
page altogether. So much for effective marketing. They might want to think
twice about the audience and the real ROI for Facebook "marketing."


John


****************************
John Phillips
Information Technology Decisions
865-966-9413


-----Original Message-----
From: Records Management Program [mailto:[log in to unmask]] On Behalf
Of Dean DeBolt
Sent: Monday, May 17, 2010 2:18 PM
To: [log in to unmask]
Subject: Re: Facebook

I admit that I started a Facebook page simply to see what all the to-do was
about and one of my colleagues admitted to being a Facebook addict.   Then
our university public relations office came over and was trying to convince
the library to open a Facebook page as this was the wave of the future and
the way to market ourselves to current and prospective students.

Like other comments, I do have a life and cannot sit evenings and weekends
in front of the computer just waiting for someone to update their Facebook
page or read the latest twitter.  I think eventually this, too, will pass.
I prefer having conversations and e-mail with people in real time and I'm
not sure why I would spend hours to see what folks have posted on their
"wall" or pictures or what.   It almost turns everyone into a full-time CNN
network where you have to be on constantly to find out the latest news of
?your friends?

Dean

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