This is an appalling request by an employer.  It also seems like a violation
of some of the telemarketing rules of the Federal Trade Commission,
depending on the business involved.  If I had the ability to reach the
writer, I'd be suggesting that they contact the FTC for advise and support
(readily available at FTC.gov).

As to David's reference to the "enterprise's social media policy", it seems
unlikely that a business that would ask its employees to do this sort of
thing would have such a policy in place.  Actually, it would be amusing to
find out if people hiring on with the firm have actually agree to do this
sort of thing, if directed to by management.

Robin Wilson
[log in to unmask]
former Assistant Records Manager
Federal Trade Commission

On Mon, Oct 25, 2010 at 8:51 AM, David Gaynon <[log in to unmask]
> wrote:

> In yesterday's New York Times someone had written in to an advice columnist
> and asked what to do in the following situation.  Apparently their manager
> had
> directed/asked all of their employees to leverage their Facebook accounts
> for
> telemarketing purposes such that friends and friends of friends would be
> getting lots of telemarketing messages.  The person writing in was not sure
> if
> he wanted to subject friends some of whom were actually friends to this
> type
> of intrustion.  She or he also did not want to appear to be someone who was
> not a team player.
>
> The advice columnist suggested having more than one Facebook Page.  This is
> certainly a sensible approach.
>
> The question that I am more interested in is what does this mean for
> enterprise records management.  One can pretty safely assume that the
> scenario described is not an isolated instance but perhaps one that needs
> to
> be addressed and perhaps monitored by the enterprise's social media policy.
>
> David B. Gaynon
> [log in to unmask]
> Huntington Beach CA, USA
>
> List archives at http://lists.ufl.edu/archives/recmgmt-l.html
> Contact [log in to unmask] for assistance
> To unsubscribe from this list, click the below link. If not already
> present, place UNSUBSCRIBE RECMGMT-L or UNSUB RECMGMT-L in the body of the
> message.
> mailto:[log in to unmask]
>

List archives at http://lists.ufl.edu/archives/recmgmt-l.html
Contact [log in to unmask] for assistance
To unsubscribe from this list, click the below link. If not already present, place UNSUBSCRIBE RECMGMT-L or UNSUB RECMGMT-L in the body of the message.
mailto:[log in to unmask]