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Subject:
Re: Customer Survey
From:
Barbara Wyton <[log in to unmask]>
Reply To:
Records Management Program <[log in to unmask]>
Date:
Thu, 9 Jun 2005 07:43:08 -0400
Content-Type:
text/plain
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text/plain (21 lines) 
David,

Every year I randomly select a good mix of my customers (novices and
hard-core users) and send them a very basic enquiry e-mail (what are we
doing right/ what are we doing wrong/suggestions for improvement).    I
get a 90-95% response rate with some great comments.       This was not
always the case.   I had originally started with the questionnaire style
survey.  The response rate was only 20-25%.

My advice,  keep it simple!


Barbara Wyton
Records Management Specialist
GLAXOSMITHKLINE (Canada)
Direct Line: 905-819-7050
Fax: 905-819-3099

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