In 1994-95, an ad hoc committee of ARMA's Board of Directors was 
tasked with looking into a name change for ARMA International.  The 
chapters were asked to explore this idea with members and make 
suggestions. The committee, which I chaired, found that there were 
three options:  leave everything the way it was, change the name, 
keep the name but add a tag line. The membership consensus was to 
keep everything the way it was *or* add a tag line. (The chair 
preferred a name change.)

The name change option was in the minority, and so the BOD decided to 
keep "ARMA International" but add a tag line:  "The Information 
Management Professionals."  "ARMA International" would be kept (many 
older members wanted at least the initials kept).  "ARMA 
International" would normally not be spelled out or otherwise used in 
its fullest expression.

This is somewhat like the Special Libraries Association, which, after 
a major branding study, took a name-change vote, and the members 
decided to keep "SLA."  But because SLA is about more than 
"libraries," "SLA" would typically not be spelled out, and the tag 
line chosen is "Connecting People and Information." <http://www.sla.org/>

All I'm pointing out here is a historical note of explanation. A lot 
has happened within ARMA International since 1995.

Best,
Mike


J. Michael Pemberton, Ph.D., CRM, FAI
Professor
The School of Information Sciences
The University of Tennessee, Knoxville
1345 Circle Park Drive
Knoxville, TN 37996-0341
Phone: 865-974-6509
Fax: 865-974-4967
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http://www.sis.utk.edu/~pemberton/
Life: Information in Motion

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