Part of the problem goes back to branding. The ICRM failed to trademark CRM early on. Failing to do that meant others such as the customer relation management industry to also use the term. Thankfully the ICRM did trademark/register Certified Records Manager if i search for certified records manager the ICRM comes out on top if I search for records manager the ICRM comes in at #4 and if you go the wikipedia entry for records manager you'll find information about certification http://en.wikipedia.org/wiki/Records_manager#Education_and_Certification On Thu, Mar 20, 2014 at 12:56 PM, John Guthrie <[log in to unmask]>wrote: > Hi all, > If you wish to see part of the problem, search Google for "CRM". You get > pages of "Customer Relationship Management", "Composite Risk Management", > etc. hits. I went through the first 10 pages of results and did not see > anything from ICRM or reference to records management. > -- Peter Kurilecz CRM CA IGP [log in to unmask] Dallas, Texas Save our in-boxes! http://emailcharter.org http://twitter.com/RAINbyte http://tech.groups.yahoo.com/group/RAINbyte/ http://paper.li/RAINbyte/rainbyte http://pinterest.com/pakurilecz/archives/ http://pinterest.com/pakurilecz/records-management/ http://www.linkedin.com/in/peterakurilecz Information not relevant for my reply has been deleted to reduce the electronic footprint and to save the sanity of digest subscribers List archives at http://lists.ufl.edu/archives/recmgmt-l.html Contact [log in to unmask] for assistance To unsubscribe from this list, click the below link. If not already present, place UNSUBSCRIBE RECMGMT-L or UNSUB RECMGMT-L in the body of the message. mailto:[log in to unmask]