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Records Management Program <[log in to unmask]>
Date:
Fri, 22 Jul 2011 13:53:36 -0600
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Records Management Program <[log in to unmask]>
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From:
Jesse Wilkins <[log in to unmask]>
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Yeah, not exactly not exactly. I followed your link and within that story
there was a very good blog post on Trend Micro's blog
(http://blog.unmaskparasites.com/2011/05/05/thousands-of-hacked-sites-seriou
sly-poison-google-image-search-results/) that talks about it. 

The way it works is that bad guys make images that people might want to
search on and would find using common search terms. Then they make web pages
that are also optimized for those search terms. Then they link them to each
other and promote them using auto-generated blogs filled with links to game
Google's search rankings and get those images at the top of the Google Image
Search results. 

There are some tweaks the authors argue Google should do at the bottom of
the blog post, but this isn't a *hack* in any real sense. It exploits the
way Google is designed to work in an unusual and interesting (for the bad
guys) way. Oh, and the way Bing works. And the way Yahoo works. Google is
the "bad guy" here because they are the largest and most visible victim. 

To me this is analogous to blaming a third-party records storage facility if
the van with your records inside it is carjacked. (And yes, they may have
some responsibility, but it is clearly not their *fault* which is what the
original article seemed to suggest). 

Regards, 

Jesse Wilkins, CRM
Director, Systems of Engagement
AIIM International
[log in to unmask]
http://www.aiim.org
(303) 574-0749 direct
Twitter: @jessewilkins

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